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Tool Profile

Madgicx

Competitive Stable
Paid MediaCampaign Management & Optimization

Meta Ads AI Optimization & Creative Automation

$49/mo

Visit Madgicx
62
/ 100
Score Breakdown

Seven Dimensions

Overview

About Madgicx

Madgicx is an AI-powered advertising platform specializing in Meta (Facebook/Instagram) ad optimization. Its AI Marketer creates complete ad strategies, while its automation tools manage budgets, audiences, and creative testing. Features include creative insights, audience AI for targeting, and automated rules for bid management. For agencies and e-commerce brands running Meta ads at scale, it reduces the manual work of campaign management while improving performance metrics.

Best For

Performance marketing teamsPPC managers

Not Ideal For

Users outside its primary use case
Analysis

Pros & Cons

Pros

  • 4.6 average on G2 across 210+ reviews
  • 4.3 average on Capterra across 58+ reviews

Cons

  • 2.7 average on Trustpilot — low user satisfaction
Comparison

Feature Matrix

FeatureMadgicxSkai (formerly Kenshoo)Smartly.ioOptmyzr
Ad Creation—
Campaign Management———
Audience Targeting————
Bid Optimization
A/B Testing————
Cross-Platform————
Reporting Dashboard————
Creative Generation——
Budget Optimization
Attribution————
Composite Score6280.575.265.5
Pricing

Pricing Tiers

Subscription — starts at

$99/mo

    additional tracking module

    $49/mo

      View full pricing page
      What Users Say

      User Sentiment Summary

      Praise Themes

      • Highly rated by verified users on G2

      Complaint Themes

      • Low ratings on Trustpilot suggest customer service issues
      G2
      4.6
      210 reviews
      Capterra
      4.3
      58 reviews
      Trustpilot
      2.7
      264 reviews

      X (Twitter) Sentiment

      Score
      50/100
      Mentions
      1
      Positive
      0
      Negative
      0